10 Gorgeous Beauty Products in This Season’s ‘It’ Color

Marsala is the name of the beauty game this year

Aveda Petal Essence Single Eye Color in Allspice, $16

This silky powder is a reddish-brown hue that’s soft to the touch, crease-resistant and just the slightest bit shimmery. That intoxicating Aveda scent doesn’t hurt, either.